Dementia-Friendly Business Practices
Why a dementia-friendly society is important
In West Maas en Waal , we West Maas en Waal everyone to be able to continue participating in society, including people with dementia. That is why the municipality is actively working to make West Maas en Waal a dementia-friendly community. The number of residents with dementia is increasing, and this affects not only families but also society and the local business community. A dementia-friendly municipality ensures that people with dementia feel safe and welcome. This starts with recognition, understanding, and a little extra attention.
Why is this important for entrepreneurs as well?
As a business owner, you interact with customers every day. There’s a good chance you’ll encounter someone with dementia. By running a dementia-friendly business:
- Improve your customer service and accessibility.
- Prevent misunderstandings and stress among both customers and employees.
- Help promote a positive image for your company and an inclusive society.
What role can you play?
As a business owner, you can make a significant contribution by making your organization dementia-friendly. This means that you and your employees know how to recognize people with dementia and assist them in a respectful manner. You can do this by:
- Take the training course “ ” to learn how to recognize the signs of dementia and respond appropriately. This training is not free, but it is a valuable investment in customer service and social responsibility.
- Design your store or business to be accessible and well-organized.
- Work with your team to establish guidelines on how to adopt a dementia-friendly approach.
On the Samen dementievriendelijk website ( ), you can find information on how your organization can become dementia-friendly.
Certificate of Dementia-Friendly Organization
Have your employees and/or volunteers completed an online training course and an in-person training session? And are you committed to supporting people with dementia? Request the “Samen dementievriendelijk” sticker or certificate at.